Food – Indonesian


IndoBox - New Indonesian Casual Dining at Ion Orchard

BALIThai closed and Indobox opened at the same location of Ion Orchard, a prime corner spot at Level 3 of Ion Orchard. Both are operated by the same Katrina Holdings who also owns Bayang, RennThai, Streats hong kong café, Honguo, Hutong and Muchos Mexican Bar & Restaurant. The problem with IndoBox (and its predecessor BALIThai) is the lack of publicity. Nobody has really heard or cared about it. Actually, the rest of the other restaurants suffer that same fate, and in this day and age where competition is so high, marketing cannot be ignored. That is why on a......

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Simply said, this is Indonesia’s answer to KFC. While Ayam Penyet (Flattened Fried Chicken) hasn’t exactly taken Singapore by stomp, it has increasingly gained its following over the last two years. The word “Waroeng” means a traditional hut in Indonesia that serve reasonably priced food, while “Penyet” means flattened. ...

June 14, 2013
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