Honeycomb – Riding On The Korean Soft Serve Wave
Hot on the heels of Honey Creme in Singapore is Honeycomb. One has a never-ending queue; the other has empty seats with bored looking staff.
The Honeycomber boys from Stateland Café next door diversified into Korean style soft serve and frozen yogurt, after getting some inspiration from Korea’s Softree and Milkcow.
5 flavours are available – classic, chocolate, caramel, matcha, and apple & cinnamon. All ranging from $6 – $7. Each cup comes with a real sticky honey comb (from Malaysia), and a gimmicky looking stringe which squeezes out liquid honey.
The Matcha ($7.0) and Apple Cinnamon flavours are the better bet, coming with homemade granola which adds a crunch as you savour the soft, fast-to-melt milk based soft serve.
I heard recommendations of the frozen yoghurt version, but luck has it… “Machine spoil.” Incidentally, another friend went and that same froyo was “sold out”.
The location, dimly-lighted shop with black glossy floor may diminish the potential of this soft serve brand, as I would rather eat this at a place bright and cheery.
Perhaps they should consider selling Stateland’s signature waffle combined with this soft serve, provided they find a way for it not to melt that fast.
30 Bali Lane Singapore 189866 (Bugis MRT)
Opening Hours: 12pm – 10pm (Mon, Wed, Thurs), 12pm-12am (Fri-Sat), 11pm-6pm (Sun), Closed Tues
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